Google Blocks Over 1.75 Million Play Store App Submissions in 2025: A Rise in App Security Measures
Google Enhances Android and Play Store Security with AI-Powered Protections
In its annual review of Android and Google Play security, Google revealed that it blocked over 1.75 million app submissions from being published on the Play Store in 2025 due to policy violations. Additionally, the company prevented more than 255,000 Android apps from accessing sensitive user data.
Enhanced Security Measures
To maintain a secure ecosystem, Google implemented over 10,000 safety checks on published apps and integrated its latest generative AI models into the review process. This enabled human reviewers to identify complex and evolving malicious patterns more quickly and accurately.
Key Highlights
Key highlights of Google’s efforts to protect users include banning over 80,000 “bad developer accounts, detecting over 1.75 million policy-violating apps, and denying over 255,000 apps access to sensitive user data. The company also blocked 160 million spam ratings and inauthentic reviews, which can be used to influence user perception of an app.
Play Protect and Play Integrity API
Google’s built-in security suite, Play Protect, scans over 350 billion apps every day and has identified over 27 million malicious apps sideloaded from outside Google Play. The suite’s enhanced fraud protection now covers over 2.8 billion Android devices in 185 markets, blocking 266 million installation attempts from 872,000 unique risky apps.
The Play Integrity API service, which helps developers protect their software against abuse and unauthorized access, now processes over 20 billion checks every day. In 2025, Google added new hardware-backed signals and in-app remediation prompts to the service.
Tapjacking Protection
Furthermore, Google has added built-in protections against tapjacking attacks with minimal developer effort in Android 16, released last June. This feature blocks hidden windows loading ads that are automatically tapped for fraudulent financial gains.
Future Plans
Looking ahead, Google plans to continue investing in AI-driven defenses, expand developer verification, and embed compliance tools directly into development workflows to further enhance security.
According to Google, these efforts demonstrate the company’s commitment to maintaining a secure ecosystem for Android users.
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